Branding

First Nations Communications Toolkit [Tulo Centre of Indigenous Economics]

Publisher: 
Aboriginal Affairs and Northern Development Canada
Year of publication: 
2015

The First Nations Communications Toolkit is a unique resource jointly developed by Aboriginal
Affairs and Northern Development Canada, BC Region, and Tewanee Consulting Group. The toolkit was
originally developed in 2007 and continues to provide a good basic overview of communications planning,
activities and tools. While the fundamentals of communication such as engaging your audience and

ITAC Brand Standards [Indigenous Tourism Association of Canada, ITAC]

Publisher: 
Indigenous Tourism Association of Canada
Year of publication: 
2018

The following pages outline the branding standards for the Indigenous
Tourism Association of Canada (ITAC) and it’s sub-brand, Indigenous Canada,
created to present tourism experiences from the Indigenous peoples of
Canada to visitors from around the world. It speaks for a diverse and inclusive
group that encompasses the many Indigenous groups existing in Canada.
This document’s purpose is to assist with and to ensure brand consistency,
in both corporate and consumer-based applications. It establishes

Certificate Courses - Building a Brand on Social Media [Native Education and Training College, NETC]

Publisher: 
Native Education and Training College

“This one-day branding training package is an essential addition to your Internet marketing and social media course offerings. We’ve designed an interactive program that will teach participants how to build, implement, review, and revise a social media branding strategy. Topics include key strategy elements, hot social media platforms, brand-focused messages, and social media guidelines. Download a sample today and see how easy your next social media branding workshop can be.”

Certificate Courses - Branding – Creating & Managing Your Corporate Brand – Audio Course [Native Education and Training College, NETC]

Publisher: 
Native Education and Training College

“Your brand is the vehicle that brings your product or service into the lives of your customers, and into their hearts. It reflects the soul of your product, and delivers a promise you can live up to. Branding encompasses the entire process of creating, managing, and evaluating your brand. Although a strong brand requires time, money, and careful consideration, it can lead to business growth, customer loyalty, and builds relationships with people, meaning branding is one of the most important investments you can make.”

Selected Research, Purdy Crawford Chair [Cape Breton University, CBU]

Publisher: 
Cape Breton University

List of selected research of interest by the Prudy Crawford Chair, including: Thesis Students Supervised; Papers in Refereed Journal; Editor of Referred Journals; Published Conference Proceedings and Papers; and Lectures.

Subscribe to RSS - Branding