Destination Canada and ITAC partnered on international market research looking at the activities of travellers as well as their interest in Indigenous tourism experiences in Canada. The research covered 10 countries in Asia Pacific, Europe, India and North America and also includes a domestic market snapshot.
1.Indigenous tourism sector growth is outpacing Canadian tourism activity overall.
• Growth in Indigenous tourism sector employment and GDP is substantially outpacing growth in employment and GDP generated by overall tourism activity in Canada (employment: +18.7% vs +5.1%; GDP: +23.2% vs +12.0%)
In 2018, the Indigenous Tourism Association of Canada (ITAC) partnered with The Conference Board of Canada to conduct research into the current state of the Indigenous tourism industry in Canada. This new research follows up from ITAC’s previous nation-wide research project undertaken in 2015.
Working with our partners, ITAC has conducted a number of industry research projects. This research is undertaken as part of ITAC’s commitment to understanding the current state of the Indigenous tourism industry within Canada. The findings of the research is used to shape our programs and guide our work into the future.
We are pleased to announce that we are providing an opportunity for market-ready members to add the online booking software to their own website. This online booking system initiative can be for stand-alone products such as accommodation or activities and it also includes the Packaging Engine Platform.
The packages booklet, Indigenous Travel Experiences in Canada, invites travellers to experience authentic Indigenous culture and stories through tourism experiences offered by Indigenous peoples, communities and business across Canada. Travel packages featured in the booklet are also available at IndigenousCanada.Travel.
Interest in Indigenous tourism has grown dramatically as more travelers experience the authenticity, uniqueness and diversity of stories and products offered by Indigenous peoples and communities across Canada. This year’s guide features more than 170 experiences, stories and businesses to inspire you to visit and learn more about the many Indigenous nations, peoples and communities across Canada.
Welcome to the Indigenous Canada blog! Here you’ll find all the latest news, information, guides, activities and events across the country that celebrates our First Nations, Inuit and Métis cultures. We’ll be sharing stories and things to do throughout the year, and want to encourage everyone from all walks of life to engage with the exciting Indigenous tourism industry across Canada.
Be part of the Indigenous Canada story. Share photos of your experiences on social media using the hashtag #IndigenousCanada and we’ll repost our favourites.
ITAC hosts a number of events throughout the year that members are able to participate in. Additionally, ITAC Board and Team members speak and present at a number of different events throughout the year. See the list to find out where you will hear ITAC representatives talking about the Power of Indigenous Tourism in Canada.