Any person or organization that has an interest in advancing Indigenous tourism in Canada may apply to become an ITAC Member. Members have the opportunity to participate in ITAC marketing, sales and business development programs.
Members who are market-ready and no less than 51% Indigenous-owned also have the option to be listed on the IndigenousTourism.ca website and included in the Indigenous Experiences Guide.
The Indigenous Tourism Association of Canada (ITAC) focuses on creating partnerships between associations, organizations, government departments and industry leaders from across Canada to support the growth of Indigenous tourism in Canada and address the demand for development and marketing of authentic Indigenous experiences. ITAC has an established membership process that enables Indigenous tourism industry partners to engage with and show support for Indigenous tourism.
Research on various topics related to tourism by the Atlantic Canada Agreement on Tourism, ACAT.
ACAT 2018 US Consumer Study – Summary Report
ACAT 2018 US Consumer Study – Key Findings
ACAT Consumer Research
US Lifestyle Segmentation – Cultural Explorers Persona
US Lifestyle Segmentation – Younger Authentic Experiencers Persona
US Lifestyle Segmentation – Older Authentic Experiencers Persona
In 2018, ACAT will invest in a direct-to-consumer advertising campaign in the Mid-Atlantic
(New York, New Jersey and Pennsylvania) and New England (Maine, Massachusetts, New
Hampshire, Connecticut, Vermont, and Rhode Island) regions of the United States. This
campaign will position the four Atlantic Provinces as preferred leisure travel destinations
among identified Explorer Quotient segments.
The Atlantic Canada Agreement on Tourism (ACAT) in support of the Atlantic Canada Tourism Partnership (ACTP) brings together the Atlantic Canada Opportunities Agency (ACOA), the provincial departments responsible for tourism in New Brunswick , Newfoundland and Labrador , Nova Scotia and Prince Edward Island and the four provincial tourism industry associations.
Funding under this program stream helps create, grow and develop strong and inclusive regional networks that support business growth and innovation. This will foster the entrepreneurial environment necessary for more innovative regional economies and increase the competitiveness of small and medium-sized enterprises (SME).
Funding offered under this program stream helps businesses at various stages of development, including high-growth firms, to accelerate growth and adopt innovative technologies that support scale-up, commercialization, productivity and market expansion to become more competitive globally.
The Innovative Communities Fund (ICF) invests in strategic projects that build the economies of Atlantic Canada's communities.Working in partnership with Atlantic communities and stakeholders, ICF builds on the strengths of communities and provides the tools needed to identify opportunities available for their sustainable economic growth.
ICF focuses on investments that lead to long-term employment and economic capacity building in rural communities. Urban initiatives that stimulate the competitiveness and vitality of rural communities may be considered on a selective basis.